This year's World Dealer Conference (WDC) by ŠKODA is dominated by the Kodiaq. From January 23 to February 3, 2017, all eyes were on the first large SUV of ŠKODA. With the completely newly developed model, the Czech car maker starts his broad-based SUV offensive and enters a new growth-intensive segment. ŠKODA partners from all over the world got to know the ŠKODA KODIAQ in Bilbao. An event full of superlatives: 4,500 participants from 72 countries to test 250 production models. Michael Kuehbandner was hired by Jerry Appelt to programm the lighting during focusing and operating the welcome areas and the workshops during the event at the Bilbao Exhibition Centre.